Fashion is becoming more and more influential and is now considered a crucial component of today’s culture and society.
Luxury labels offer numerous and varied products in order to create trends and increase sales. As a result, fast fashion brands create similar pieces, at cheaper prices, in order to make these products available to the masses. However, very few of these products actually consider ethical and environmental issues. In fact, society rarely focuses on the story of the brand, but rather on its external appearance.
We need to be intelligent buyers, make choices and stop being ignorant.
Each year millions of cattle, sheep, goats and pigs are butchered because of their meat and their skin. In fact, the skin is the most valuable part of these “economically useful” animals and the most important product from the meat industry. Moreover, the results of the initial process of breeding the animals and the final process of working their skin alarmingly affect the land, the environment and humanity.
Livestock breeding takes up to 70% of the entire land used for farming and about 30% of the surface of this planet; in addition, 90% of the destruction of tropical rain forests is due to intensive livestock farming. Whilst 49% of the annual worldwide corn crop and 90% of the annual worldwide soybeans crop are consumed by 20 billion livestock. The worldwide hunger problem would no longer exist if the crops and the land consumed by these animals were used for man instead. The production of leather also causes environmental pollution due to various chemicals used and an enormous consumption of water. Lastly, it increases the over production of methane gas and so the greenhouse effect.
Its products consist of women and men’s shoes along with belts, scarves and bags. They are all made by using Microfibre, which helps make the pieces hard-wearing, water repellent, lightweight and suitable for people with allergies, not to mention that they are cruelty-free. NOAH produces in Italy, where the country’s infamous high quality of fashion production and shoe-making, in particular, is valued world-wide.
NOAH’s signature style is marked by Italian elegance and diva allure. They are classic yet fusing retro glamour with urban style. Another important quality of these products is their affordability.
NOAH’s shoes are stocked on Urban Market, so a take a step towards change and embrace your inner Sophia Loren, the ethical way!
Previous in Eco Fashion: A Stylish, New Form of Philanthropy